Mailerlite

How to track email opens and clickthroughs from mailerlite.com

To track mail open/reads, you need to add the tracking pixel to your campaigns or templates.

Here are the steps needed for adding a tracking pixel:

1. go to your campaigns

2. edit your campaign content or template

3. Add a 'code' block at the bottom of your email

4. paste in your email tracking pixel at the

<img src="https://track.leadboxer.com/log?datasetId=MY-DATASET_ID&campaign=test&email={$email}"/>

Important: You will need to customize above code:

• Change datasetId to reflect yours

• Change the campaign value to reflect the email title or campaign name

• you can add other custom variables as parameters (eg &firstName={$first_name} if you have them

Track clicks and identify prospects on your site

To track email clicks, you need to append the links to your site and to include these parameters

?email={$email}

Tip: You can also add other custom fields as parameters

example URL

https://www.yourdomain.com?email={$email}&companyName={{companyName}}

For more details see this page: https://www.mailerlite.com/help/how-to-create-and-use-custom-fields